Commentary
What is One of Your Favorite Brand Names? Why Does it Work so Well?
Few brand names carry the emotional connection and staying power of the New York Knicks. Despite decades without a championship, the franchise continued to fill arenas, command attention, and inspire loyalty. Great brands retain their value through both success and adversity.
–Bill Heaney
Chief Commercial Officer
Odyssey Logistics
How to Stop Freight Fraud Before it Starts
Modern freight fraud is evolving fast, increasing in both scale and sophistication. Fortunately, fraud prevention strategies are evolving too. Here are some ways to mitigate risks and protect your shipments.
WHAT’S THE WORD: The Language of Logistics
Cushioning Cargo Crush Profile How much compression, weight, or impact a load can withstand in shipment. Shippers should determine a load’s crush profile and work backwards from there to ensure they use the most suitable securement materials. A recent RXO study highlighted the importance of crush profile considerations and accounting for lane topography to calculate […]
Case Studies
Delivering the Route to a More Efficient Fleet
Richard’s Building Supply maintains operations in more than 60 locations across 14 states. Even so, it managed and tracked its fleet of several hundred vehicles via “a paper-process with old-fashioned delivery boards and a GPS system,” says Jenny Vetter, the company’s logistics manager.
Uniting the Public and Private Sectors to Achieve High-Stakes Goals
With a lifelong immersion in politics and business, Eugene Laney, president and CEO of the AAEI, values the art of listening, the power of public-private partnerships, and adaptability as the ultimate trade secret.
Brent Hagan Puts His Stamp On Direct Mail Delivery
Success when joining an established organization like Lob, a technology-enabled logistics network for direct mail, requires balancing fresh perspectives with a deep respect for the people who built the business. I recognize the expertise of the team—they are the experts in our industry, our customers, and the culture that makes Lob unique. At the same […]
How-To
10 Tips for Mapping AI to Resilience
Giving AI a complete, real-world picture of operations—the actual decisions, constraints, exceptions, and workarounds that define how work gets done—is what enables it to identify risks and drive resilient supply chain outcomes.
10 Tips for Bringing Integrated Intelligence to Your Supply Chain Data
Shippers have access to more supply chain data than ever before, but more data doesn’t necessarily lead to better decisions. When information is fragmented across systems, delayed by reporting cycles or viewed without the right business context, even valuable insights can arrive too late to make a difference. The next evolution in logistics technology is […]
10 Tips to Reduce Hidden Costs in Your Supply Chain
Sharp-eyed supply chain leaders closely watch metrics that include labor costs and inventory levels. But some of the biggest expenses don’t show up as budget line items. Product damage, equipment downtime, and other inefficiencies can quickly, yet quietly, chip away at profitability. Uncovering hidden costs helps supply chain managers improve performance while staying focused on the big picture.