Articles

Demand Planning

Vertical Focus: Home Goods

Vertical Focus: Home Goods

Furniture Polish During March 2020, online browsing for furniture increased by more than 200% as illustrated by a 242% increase in online browsing for desks, a 260% increase for outdoor furniture, and a 205% increase for home decor, finds a new V12 survey on how consumer shopping behavior is changing in response to the COVID-19 […]

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Mohammad Ansari

Four Behaviors of Design Thinking

The pace of change inside an organization should be faster than the pace outside. This can be especially difficult in the supply chain, where it seems like keeping up with customer demand is next to impossible. Your solutions need to drive faster, more efficient production and delivery, and your competitors are just as hungry to meet that demand as you.

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Retailers: It’s Time to Act

While 43% of retailers say they’re taking aggressive action to mitigate the effects of COVID-19, 38% are taking only some action, and 19% are taking a wait-and-see approach, according to Digital Commerce 360. Retailers need to take significant action, however, to address the following five issues, says the research company: 1. Consumer confidence: 97% of […]

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GOOD QUESTION | How should shippers adjust their supply chains in response to the disruption caused by COVID-19?

GOOD QUESTION | How should shippers adjust their supply chains in response to the disruption caused by COVID-19?

Keep a daily pulse on supply and customer demand. Daily monitoring on COVID-19 restrictions in supplier and customer locations is essential to understanding when and where to ramp up or down capacity within your supply chain limits. It’s also important to communicate up and downstream projected manufacturing or demand signals so that your supply base […]

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GOOD QUESTION | Popeyes chicken sandwich shortage: Supply chain fail or marketing savvy?

GOOD QUESTION | Popeyes chicken sandwich shortage: Supply chain fail or marketing savvy?

All marketing strategy in my humble opinion. Like a limited release of Jordan sneakers and then a re-release at a later date. Milton O’Quinn III National Operations Manager, RPM It’s a great lesson—companies should do more data analytics to better understand how consumers respond to social media marketing and build up supply chain agility and […]

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